12 August 2026
Reading feature adoption beyond raw counts
Frequency can disguise shallow use. Learn which surrounding signals make adoption meaningful.
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Useful thinking for teams reading product behaviour.
Practical perspectives on measurement choices, interaction patterns and responsible conclusions.
29 July 2026
Release analysis without noisy conclusions
A grounded approach to telling sustained behaviour change from the novelty of a launch.
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8 July 2026
Building a trustworthy feature taxonomy
How shared definitions turn fragmented events into an intelligible model of product behaviour.
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